Advisory Services

Advisory, advocacy and facilitating services are available to all UCSD faculty and research staff to:

• Stimulate University/Industry exchange
• Develop new alliances
• Explore appropriate commercialization strategies for new technologies.

The von Liebig Center has several technology and business advisors who have backgrounds in various technical disciplines, as well as having considerable experience in start-up and early stage technology ventures, and have significant connections to local companies and investment sources.

The Center has a variety of resources to draw upon in order to get the best help for the inventor such as CONNECT, Technology Transfer and Intellectual Property Services (TechTIPS), and the Center the Center for the Commercialization of Advanced Technology.

Ways the Advisors can help you...

Analyze Commercial Potential

• Proactively identify current research projects
• Assess the current state of competitive technologies
• Assess potential commercial interest
• Identify early commercial interest

Protect Intellectual Property

• Encourage early disclosure to TechTIPS
• Work with TechTIPS to ensure appropriate protection

Create Business Model

• Determine best model: license or start-up
• Work with inventors' interests and preferences
• Coordinate with TechTIPS and CONNECT

Identify Potential Licensees

• Often, inventor is already working with someone
• Identify additional interest
• Coordinate with TechTIPS and CONNECT

Market to Companies

• Assist in communicating value proposition
• Coordinate with other UCSD organizations: (TechTIPS, Cal-(IT)², CWC, CMRR, CONNECT)

Write Business Plan

• Product development plan and roadmap
• In-depth market study
• Sales channels
• Identify initial management
• Funding plan
• IP protection (work with TechTIPS)

Market to Investors

• Assist in creating a compelling deal
• Contact local angel groups and VCs

If you would like to access the advisory services of the von Liebig Center, simply contact us to schedule a meeting.

We suggest that you complete a short application before your initial meeting to help ensure that we provide you the best possible service. The von Liebig team will review your information (and any supporting materials you provide) and then a commercialization manager will be assigned to you, and will be your contact on a continuing basis.

Application for Technical and Business Advisors

• The request for proposal (pdf)
• Terms and conditions (pdf)